Chalk-It-Up! to Sacramento is a nonprofit organization created to benefit children's arts education and art activities. Funds are raised through an annual chalk art festival held each Labor Day Weekend since 1991.
The festival features over 200 sidewalk paintings created at the festival by local artists who donate their time, energy, and talent. These concrete masterpieces are left on the sidewalk for public to enjoy throughout the month of September as the elements to take their toll. The pieces are done with soft chalk pastel mixed with water. The squares are divided into five categories:
The numbered squares on the perimeter of the park are sponsored by local businesses and organizations. Artists volunteer to create chalk drawings for their sponsors. The basic sponsorship fee is $150 for a single sidewalk square, $250 for a double square. Higher levels of sponsorship with great promotional benefits are available. Go to the Sponsor Page for more information.
A personal square is available for those who are interested in creating their own masterpiece. The squares can be purchased for $10.00 and the price includes a box of artist's chalk (12). Squares can be purchased at the Chalk Booth during the festival.
The community square area is free and open for the public to create their own sidewalk artwork. Chalk is supplied by the festival. Artists must keep the community chalk as well as their artwork within the confines of the community squares. We request that children be accompanied by an adult at all times.
Born in Sacramento
The Born in Sacramento area is reserved especially for native Sacramentans of all ages to make their marks. Officer Henry Luckie sponsors this area.
Each day during the festival local bands, musicians, and other performers entertain the artists and the public throughout the day. These performers donate their time for this festival. A list of performance times is posted near both of the stage areas.
Since the aim of Chalk-It-Up! is to encourage children's art programs, all children's activities at the festival are free. These include chalk drawing and a variety of other art activities