Annual Festival

Chalk-It-Up! to Sacramento is a nonprofit organization created to benefit children's arts education and art activities. Funds are raised through an annual chalk art and music festival That has been held each Labor Day Weekend since 1991. Follow us on Facebook for ongoing updates about our events.

Artwork
The festival features over 200 sidewalk paintings created at the festival by local artists who donate their time, energy, and talent in support of youth art activities. The pieces are done with soft chalk pastel mixed with water. These concrete masterpieces are there for public to enjoy throughout the weekend festival.  Be sure to view the drawings during the three days of Chalk It Up to Sacramento, as the artwork is ethereal. The elements take their toll beginning with the Fremont Park Farmers Market on the Tuesday morning following Labor Day.  

The squares are divided into the following categories:

Sponsored Squares
The numbered squares on the perimeter of the park are sponsored by local businesses, organizations and individuals. Artists volunteer their talents to create chalk drawings on behalf of their sponsors. Artists may design their own artwork but must include the sponsors name in lettering at least 6 inches high within the design. Sponsors may also sign their own artists or teams to create their squares. The basic sponsorship fee is $150 for a single sidewalk square, $250 for a double square. (a special "Early Bird" rate of $100 for a single square and $200 for a double is available March 14-Aug1, 2014.) Higher levels of sponsorship with great promotional benefits are available. Go to the Sponsor Page for more information.

Community Squares
The community square area is free and open for the public to create their own sidewalk artwork. Chalk is supplied by the festival. Artists must keep the community chalk as well as their artwork within the confines of the community squares. We request that children be accompanied by an adult at all times.

Entertainment
Each day during the festival local bands, musicians, and other performers entertain the public from 10:00 am - 6:00pm. These performers donate their time for this festival. A list of performance times is posted in advance of the festival under the "Performers" tab on our website and also near the stage during the festival.

Children's Activities
Since the aim of Chalk-It-Up! is to encourage children's art programs, all children's activities at the festival are free. These include chalk drawing and a variety of other art activities